In News:

The Ayush Suraksha Portal was launched in May 2025 by the Union Minister of State (Independent Charge) for Ayush, in compliance with the Supreme Court's directive. The portal marks a major step in enhancing regulatory oversight, public safety, and pharmacovigilance within the Ayush sector.

Objective

The portal aims to:

• Monitor and act on misleading advertisements.
• Track and respond to adverse drug reactions (ADRs).
• Promote transparency, accountability, and public participation in the regulation of traditional medicine systems.

Key Features

• Centralised digital platform for real-time reporting and analysis of misleading advertisements and ADRs.
• Accessible to the general public, healthcare professionals, and regulatory authorities.
• Ensures direct citizen participation by allowing users to report issues and track action taken.
• Developed with technical support from the Central Council for Research in Siddha (CCRS).
• Integrated with the National Pharmacovigilance Program for Ayush.

Institutional Integration

The portal coordinates with multiple regulatory and enforcement bodies:

• Ayush vertical under CDSCO
• Ministry of Information & Broadcasting (MoI&B)
• Central Consumer Protection Authority (CCPA)
• National Commission for Indian System of Medicine (NCISM)
• National Commission for Homoeopathy (NCH)
• Pharmacy Council of India (PCI)
• Food Safety and Standards Authority of India (FSSAI)
• State Licensing Authorities (SLAs)

Significance

• Meets the Supreme Court’s deadline ahead of time, reinforcing legal compliance.
• Enables real-time regulatory action, inter-state coordination, and data-driven governance.
• Enhances public trust and safety in the use of traditional medicines.
• Reflects the Ministry of Ayush’s commitment to evidence-based practices and responsible governance.